Platform
Record conversions from your own backend and read attribution back, with a secret key and simple JSON.
Custom checkouts, internal CRMs and offline sales need a way in. BrainyMetrics' server API accepts orders, refunds, leads, calls, call outcomes, appointments and ad spend, authenticated with a secret key.
Pass visitor_id (the tracko_vid value from a hidden field) for an exact browser match, or let BrainyMetrics match by email and phone. Read endpoints return attribution for an order, a lead's journey, and attribution reports, and read-only keys can only call GET endpoints.
The problem
Some conversions only exist on your server: a contract signed in your app, an invoice paid in your billing system, a deal closed in a custom CRM. Browser scripts can't see them.
Without an API, those outcomes never reach your attribution, and the reports can't be used inside your own tools.
Create your account, install one snippet and see it on your own leads and sales.
Orders, refunds, leads, calls, outcomes, appointments and ad spend.
Attribution reports, order attribution and lead journeys.
Share reporting access without write permissions.
visitor_id ties a server event to the exact browser.
See attribution api working on your own data.
Start using Attribution APIUse cases
Record orders, leads and calls from your backend with the visitor they belong to.
Send spend from networks without a native sync.
Pull attribution into internal dashboards and tools.
Why BrainyMetrics
What changes when every lead, call and sale is tied back to the ad that started it.
Stop guessing which marketing pays.
Start using Attribution APIGetting started
No migration project and no agency retainer. Here is the whole path from sign-up to your first attributed sale.
Sign up, name your workspace and pick the plan that fits. Your tracking snippet is waiting under Settings → Install.
Paste one snippet into your site's head, or add it with Google Tag Manager, WordPress or your funnel builder's tracking code box.
Connect Stripe, Shopify, your funnel builder or calendar, then Meta, Google or TikTok for hourly spend. Most connections take a click.
The setup checklist ticks itself off as data arrives. Your next lead or sale shows up with its full journey and the ad that earned it.
One account
Tracking, attribution, calls, spend and revenue analytics share one data model, so each feature makes the others more accurate.
Seven models side by side, down to the ad.
Your own subdomain and server-set cookies.
Dynamic numbers matched to the click behind each call.
Hourly spend sync joined with real revenue.
Feed real sales back to nine ad platforms.
Every visit, ad, order and call per person.
Lifetime value by the channel that acquired them.
Drop-offs and cost per step, by ad.
Create your account and start tracking today.
Create your accountCommon questions about Attribution API, setup and pricing.
Create an account, install the snippet and see how BrainyMetrics handles your real traffic.
Get startedWith a secret key in the Authorization: Bearer header. Keys are created under Settings → API keys and shown once.
The basics take minutes: paste the snippet, connect your checkout or funnel builder, and connect your ad accounts. The setup checklist in your dashboard ticks each step off as data arrives, so you always know what's left.
Usually not. The snippet can go in through Google Tag Manager, WordPress or your funnel builder's tracking code settings, and most revenue sources connect with a click or a webhook URL you paste. The developer guide covers the JavaScript and server API if you do have a developer.
No. Plans are a flat monthly or yearly price. We never bill a percentage of revenue or ad spend, and you can switch, pause or cancel from the Billing page without a call.
No. Plans limit dashboard modules and things like integrations or workspaces; tracko.js, webhooks and syncs keep collecting data, so nothing is lost if you upgrade later.
Yes. BrainyMetrics supports consent modes, works with your consent banner, respects Global Privacy Control and handles sensitive form fields strictly. Data is first-party: it belongs to your workspace, not an ad network.
Signed order, lead and call webhooks with full attribution in the payload.
One webhook URL for leads, orders, refunds and calls from any app.
Orders from every source merged per order id, net of refunds, with line items.
A live event stream for launches, new ads and setup checks.
A Chrome extension that overlays your attribution on Meta Ads Manager and Google Ads.
Consent modes, CMP integration, GPC and strict handling of sensitive fields.
Install one snippet, connect your checkout and ad accounts, and get attribution you can act on today. Flat pricing, no annual contract.